Image-Based Tracking (also known as Marker-Based AR) is an Augmented Reality technique that uses a specific image or pattern called a marker to trigger digital content like 3D models, videos, or animations in the user’s environment.
At Reality Mesh, we create seamless marker-based AR experiences that enhance engagement, storytelling, and interactivity for brands, educators, and businesses.
A camera-equipped device (like a phone or tablet) scans a predefined image (e.g., logo, poster, or packaging). When detected, the AR system overlays digital content right on top of that marker in real time.
roduct Packaging – Let customers scan your product box to view tutorials or 3D features.
Educational Books – Add interactive AR layers to textbooks or printed materials.
Marketing & Branding – Turn flyers and business cards into immersive brand experiences.
Image-Based AR offers fast and accurate detection, ensuring smooth and responsive experiences. It’s compatible with most smartphones and tablets, making it easily accessible to a wide audience. The interactive content is highly engaging and shareable, perfect for marketing and educational purposes. Plus, it serves as a cost-effective entry point into the world of Augmented Reality, ideal for businesses looking to make a big impact with minimal investment.
Let Reality Mesh turn your images into portals for powerful digital experiences. Contact us today to bring your brand to life through marker-based AR.
