The Cake Slice AR Experience blends creativity with technology, bringing hyper-realistic 3D desserts directly into the user’s real-world environment using Augmented Reality. With nothing more than a smartphone and a QR code, users can instantly view a mouth-watering slice of cake floating in their space—no app downloads required. This WebAR-powered solution is perfect for bakeries, cafes, and food marketers who want to offer an interactive preview of their products.
This project was developed using Unity to create and animate a visually rich 3D cake model with fine textures and lifelike details. The AR experience is deployed through WebAR platforms such as 8thWall, Zappar, or Niantic Lightship, enabling direct access from any browser-enabled smartphone. To ensure a responsive and lightweight experience, the front-end was built using HTML, CSS, and JavaScript, making it fast, accessible, and easy to use.
The Cake Slice AR Experience is an excellent fit for modern marketing and customer engagement strategies. For bakeries and cafes, it can serve as a unique promotional tool to entice customers through immersive food previews. Restaurants can incorporate AR into their digital menus, allowing customers to visualize their dessert before placing an order. It also works well as a demo in client pitches or tech showcases, proving the impact of AR in food marketing and branding.
A unique QR code is generated for the AR experience and can be printed on packaging, menus, or promotional materials. When a user scans the code with their smartphone camera, it launches the AR content directly in the browser. A realistic 3D slice of cake appears in their real-world surroundings, viewable from multiple angles and close-up detail. Optional features such as clickable flavors, animated frosting, or nutritional highlights can be added to make the experience even more engaging.
If you run a food business and want to bring your dishes to life digitally, we can create a fully customized WebAR experience to match your brand and offerings. Let’s build something tasty together.
